CLIENT :
Muscle Milk
AGENCY :
adam&evenyc
With gyms closed and workout routines completely disrupted, there have never been more obstacles to building strength.
But when the way seems blocked, real strength always finds a work around. Whether it’s because of life in a post-COVID world or combining working out with work and family.
So we celebrated human ingenuity that drives us to keep going, and find new ways to own our strength in the most unexpected circumstances, always with Muscle Milk by our side.
Made with Matthew McFerrin.
Shot by Emily Maye.